The Road is Waiting for You

Our lives have become adhering to so many trends that keep getting set out of nowhere. And the millennials are especially obliged to follow all these trends, out of a need to be recognized or just to appear “just like everybody else’, so that their insecurities and self-implied shortcoming don’t become visible. But are all these trends and “viral” things worth surrendering to? If you think so then think again. Most of the trends on social media and otherwise are a load of non-sense things with very few exceptions. It is these exceptions that attract our attention and make us want to take steps towards it. 

If you haven’t already guessed which trend we are talking about, it is the trend of travelling and experiencing nature, that has made a comeback in this generation, as if was missing from the last few. But man has never been far from travel and exploration, therefore this trend will keep coming back. The last generations, of your parents and grandparents hardly travelled. And if so, it would usually be luxury holidaying, with comfort stays, parties and shopping sprees. But that just not the kind of travel we are up to talk about today.

Ibn Battuta, a medieval traveler-scholar once said, “Traveling – it leaves you speechless, then turns you into a storyteller.” Isn’t that truer than anything you have ever heard? When you travel not to reach the destination, but to live and experience the road that leads you to it, that’s when you feel most exhilarated. Being on the road has a feel of its own. There are no limits and boundaries. You didn’t come from anywhere and you aren’t going anywhere. Its freedom.

This is where the new brand campaign by Roadster themed, “The Road is Waiting” captures the essence of this passion. As a brand, Roadster has become synonymous with travel and adventure, motivating young people to embrace the road. This launch is a step to further this. There is something about simplicity, comfort and hardiness in clothing that arouses in travelers the need to set out, to experience the world. You can pick from a range of Roadster shirts and t-shirts for men and women. A recently launched collection, The Freelander Collection, also boasts of some of the most interesting picks such as sneakers, slip-ons and sweaters for men and women. Each piece is ready for an adventure! The campaign ad film is shot entirely on the Indian terrain, showcasing the beauty and fury of nature, and inviting you to “find the gap in the world”. To fill the space that is empty on the road. It promises you that you will make life-long friends out of perfect stranger during this journey.

Myntra yet again has held the youth of this country by their pulse and felt each beat with care and expertise. So don’t just keep reading articles on the net, get your most comfortable pieces of garments and footwear from Myntra, add in a pair of sunglasses and a badass backpack to your cart and get set go. Find your adventure. 

Source: Roadster is a Brand of Tough Travel

Get A Fashionable Wardrobe This Winter With Myntra

The cold winter makes you feel low until you discover the whole new wardrobe that’s waiting for you! Off with the old and on to wearing the latest winter collection, really puts a spring in your step.

Myntra has a huge winter collection that not only keeps you snug and warm, but also spoils you for choice when it comes to styles. The leading online fashion portal is home to the most modern trends in winter-wear, including hooded jackets, sweatshirts, bomber jackets and sleeveless jackets, solid cardigans, padded and quilted jackets, besides Nehru jackets. The Nehru Jacket makes the ideal dress for both formal and fun outings.

While winter might make one crave for fur in fashion, one doesn’t have to walk the cruel path by wearing real animal skin, but can choose lovely faux leather clothing. Forever 21, the American brand which came to Myntra a while ago, has a faux-leather fringed biker jacket on offer.

Myntra’s best-selling brands like Roadster and HRX byHrithik Roshan, and other brands showcased on Myntra, like Mast & Harbour, Adidas, Campus Sutra and Marks & Spencer, all bring to you the latest winter collections.

Sporting fashionable winter wear allows you to look your best, no matter what you may be doing- whether you may be going for a jog, or attending a late-night party.

For example, one could do a Red Riding Hood by wearing Belle Fille’s red hooded sweatshirt with a pair of blue jeans for a chic yet casual outing. Or one could style a pair of bottle-green skinny trousers with a creamy white sweater.

For ladies, there’s a selection of sleeveless jackets to amp the style quotient. One can wear a white T-shirt with a pair of jeans with a sleeveless trenchcoat. A pop of colour can be added to make a distinct style statement. A burst of energy can be depicted by a bright sweater being worn over a monochrome outfit.

For office wear, one can wear a black shirt and black trousers and offset it by a vibrant yellow jacket. Or else, one can wear a blue sweatshirt for the necessary twist to one’s casual style.

It’s great that winter is not just about clothes but accessories too. From earrings and necklaces to sling bags. Talking of accessories, can shoes be far behind? The footwear for this season all have a shade of sparkle. And of course, you can never go wrong with good old boots!

Not just boots, you have sweatshirts, hoodies, casual jackets, leather jackets, sweaters, and leather gloves too.

Among the latest international trends in winter wear are wearing turtlenecks under a dress; animal print boots; navy coats with brass buttons, no less;  patent trench coats for those not too cold not too warm days, leggings with everything rather than as an innerwear only; faux fur stoles, metallic and feathery jackets, long sleeves that cover your fingers, according to elle.com. 

So, get ready to say goodbye to winter blues with Myntra’s fabulous collection of international winterwear.